Watch: New “Popper” Steel Target for Centerfire Rifle & Handgun

This thing looks fun. The Popper is an active steel target rated for centerfire rifle & handgun ammo, which resets itself using gravity.

From the press release:

The Birchwood Casey® World of Targets® Popper Steel Target provides shooters a durable, easy to transport target for hours of fast-paced shooting action at the range.
The Popper Steel Target is constructed of 3/8” AR500 steel and will easily absorb hits from both centerfire pistols and rifles. The target stands 22” tall when assembled and has an 8” target paddle. The unique springless design allows the target to reset again and again regardless of the caliber used to knock it down. The stand assembly allows for easy set up and takedown without tools.
The Popper Steel Target is made in the USA and sells for a retail price of $299.99.

I have to note here that although the press release calls for $299.99 MSRP, the Birchwood Casey website currently has them on sale for $199.99 and says they are regularly $306.40. Here, check it out.

Best of all, it’s made in the good ol’ USA.

This pic shows the Popper target in motion after being hit.

Manufacturer Specs

Model: World of Targets Popper
Product number: 47530
Total height: 22 inches
Size of round “shooting paddle” is 8 inches
Material: 3/8 inch AR500 steel
Made in the USA.
Can be disassembled for transport.

This is a short video that shows the high points:

And this video covers assembly of the Popper (headphone users beware — bad sound):

Russ Chastain

Editor & Contributing Writer Russ Chastain is a lifelong hunter and shooter who has spent his life learning about hunting, shooting, guns, ammunition, gunsmithing, reloading, and bullet casting. He started toting his own gun in the woods at age nine and he's pursued deer with rifles since 1982, so his hunting knowledge has been growing for more than three and a half decades. His desire and ability to share this knowledge with others has also grown, and Russ has been professionally writing and editing original hunting & shooting content since 1998. Russ Chastain has a passion for sharing accurate, honest, interesting hunting & shooting knowledge and stories with people of all skill levels.