The Best Fish Hat Available from the One and Only “Fish Hat Bob”
Eugene L. 02.25.25

Here at the NOEoutdoors North Georgia Fishing Expo is the viral sensation Fish Hat Bob and the Best Fish Hat available on the market. The Story of the Fish Hat and Fish Hat Bob spans 40 years and shows how ten seconds of your time can change so much. The idea for FISHAT LLC first started 40 years ago when Bob’s twin brother Bill was given a similar fish hat by his 4-year-old daughter as a Father’s Day gift. Bill would go on to wear that original Fish Hat every day and earn the name Fish Hat Bill.

Then about 10 years ago Bob and Bill started designing and prototyping fish hats together to share them with the world. Once they were happy with a final fish hat design, they launched FISHAT LLC in November 2023. They would wear the Fish Hats every day and everywhere trying to sell them, if anyone noticed or commented on their hats they would make their sales pitch.
“Let me have 10 seconds of your time.” – Fish Hat Bob
Then Bob would give his sales pitch explaining the hat and company, showing him and his brother in the fish hats. Bob would also tell him the importance of the company motto – “Enjoy teaching a child the art of fishing”. Both Bob and Bill did this until January 2024 when two days after the both of them came home from a five-day fishing trip to Florida, Bill passed away.
Now Bob has taken the reigns of the company in remembrance of his twin brother and now keeps selling the hats. And with the help of Leo who first listened to Bob’s pitch at a local mall in Atlanta one day, has helped Fish Hat Bob become an internet sensation, with over 35 million views. Now Fish Hat Bob has his own TikTok with 417k followers that you can follow to see any Fish Hat news.
So if you are interested in a hat like no other check out Fishat LLC. The hats are all sold out as of now, but pre-orders are available. These hats are available in three colors, beige, blue, or pink, and are $37.95 a hat. They are expecting to begin shipping out the pre-orders in early Spring 2025.
“Enjoy teaching a child the art of fishing” – Fish Hat Bob