AllOutdoor Review: 3W Toyota Tacoma Floor Mats – Thorex All-Weather Protection
Sam.S 06.20.25

When it comes to protecting your truck’s interior, floor mats are one of those purchases that seem simple until you start digging into the options. Do you go with basic rubber mats, premium all-weather protection, or stick with factory carpet? 3W reached out to us about trying their custom-fit floor mats for my 2017 Toyota Tacoma, and after two weeks of daily use through various weather conditions, I’ve got some solid impressions to share about their Thorex™ all-weather mats.
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Specifications: 3W Toyota Tacoma Floor Mats
Before diving into real-world performance, let’s cover what 3W offers with their Toyota Tacoma floor mat set:
- Vehicle Compatibility: Toyota Tacoma 2016-2023 (Double Cab, Automatic) – though 3W offers mats for hundreds of vehicle models
- Material: Thorex (TPE – thermoplastic elastomer)
- Coverage: 1st and 2nd row mats (I tested the single-layer all-weather version)
- Temperature Range: -4°F to 167°F
- Features: Custom 3D-scanned fit, raised edges, deep grooves, anti-slip backing
- Environmental: 100% recyclable, contains at least 50% recycled material
- Warranty: Lifetime warranty (natural wear and tear)
It’s worth noting that 3W offers these mat sets in three different varieties: full set with double-layered options, full set with front double-layered, or the regular full set single layer (which is what I tested).
At $139.99 (often discounted to around $98 with their frequent 30% off sales), the 3W mats fall into the middle-to-upper range of aftermarket floor protection. Is that price justified? For the level of custom fit, material quality, and protection performance, I’d say yes. These aren’t the cheapest option available, but they’re delivering premium performance that justifies the price point. When you consider the lifetime warranty and the potential carpet replacement costs they’re preventing, the value equation makes sense.
“PERFECT FIT FOR Toyota Tacoma 2016-2023 (Double Cab): Our custom-fit design provides edge-to-edge coverage and protection for your Toyota Tacoma 2016-2023 Double Cab. Made with TPE (thermoplastic elastomer) material, our cargo liner offers enhanced strength, resilience, durability, and elasticity.
ALL-WEATHER DURABILITY: Our durable floor mats and cargo tray are designed for all-weather use. They are stain-resistant, waterproof, and anti-slip, effectively preventing rain, slush, snow, and mud from damaging your carpet. Whether it’s winter or summer, your car will be well-protected.
ODORLESS AND NON-TOXIC: We prioritize your safety and comfort. Our floor liners and cargo liner are crafted from non-toxic and odorless TPE material. Even in high temperatures, there will be no foul smell, ensuring a pleasant interior car environment for you and your family.
EASY TO CLEAN: Our floor liners are designed for easy cleaning. Whether there’s dust, dirt, or sand on the mats, simply rinse them off with water or wipe them clean with a damp towel. It only takes a few minutes to have them looking fresh and ready to go.
We strive to provide you with high-quality products that offer a perfect fit, all-weather protection, and easy maintenance for your Toyota Tacoma 2016-2023 Double Cab.”
First Impressions and Installation: 3W Toyota Tacoma Floor Mats
The 3W mats arrived in well-designed packaging that includes installation instructions and even a DIY rocking horse project for kids. I was tempted to tackle that project myself, but the professional in me got the better of me. I saved the box, though – my nieces and nephews can have that challenge when they visit.
The mats themselves have a substantial feel without being overly thick or cumbersome. Installation was straightforward overall, though I did make one optional modification. The passenger side mat came with open plastic circles, and while not necessary, I opted to replace them with the included closed caps (like what came installed on the rear mats). The driver’s side has keyed bits that you turn in those circles to lock in, but the passenger side doesn’t have that feature. Rather than having open circles where dirt could get trapped, the closed caps seemed like the better option.
The instructions don’t clearly explain this process, so perhaps 3W could consider adding short instructional videos to their website for these kinds of details. Once properly positioned, the fit is impressive. These mats are clearly designed specifically for the Tacoma’s floor contours rather than being generic “one-size-fits-most” solutions. They sit snugly in place without the sliding and shifting I experienced with previous mats.
Fit and Retention: 3W Toyota Tacoma Floor Mats
The custom 3D-scanned fit that 3W advertises isn’t just marketing speak – these mats really do conform to the Tacoma’s floor contours like they were designed for it (which, of course, they were). The difference compared to my previous stock carpet-style mats is immediately noticeable.
My truck only has retention anchors on the driver side, but both front and rear mats stay securely in place regardless. The combination of precise fit and the anti-slip backing on the bottom creates a “snug as a bug” installation that doesn’t require constant readjustment. After two weeks of daily use, including getting in and out with wet boots, I haven’t had any issues with the mats shifting or moving around. They stay exactly where you put them.
Material Performance: 3W Toyota Tacoma Floor Mats
The Thorex material is where these mats really differentiate themselves from basic rubber alternatives. 3W claims this TPE material is the same stuff used in baby pacifiers and toothbrushes, and while I can’t verify that, I can confirm it feels more refined than typical floor mat materials. Underfoot, the material has a solid, substantial feel without being uncomfortable. It’s not as soft as carpet, obviously, but it doesn’t have that cheap, flimsy feeling or extremely rigid texture of budget rubber mats either.
One standout feature is the complete lack of odor. Even during some recent hot days, these mats haven’t produced any of that typical “new rubber” smell. 3W even included two air fresheners (3W Premium Scented Sachet in white tea and jasmine options) which smell very pleasant and aren’t overpowering. It’s only been two weeks, but I hope they last a while. I noticed these are add-on products on their website, so I’m not sure if they’re always included or if it was something specific to my sample.
Weather Protection: 3W Toyota Tacoma Floor Mats
The real test for any all-weather floor mat is how well it actually protects against the elements. The 3W mats excel in this area. The raised edges and deep groove pattern work exactly as advertised, containing water, mud, and debris effectively. I’ve tested them through various conditions over the past two weeks – rain, dry dusty conditions, and the typical mix of Minnesota spring weather. Everything stays contained within the mat boundaries rather than spreading to the carpet underneath.
The grooved pattern isn’t just for show; it actually channels liquid and debris into designated areas, making cleanup more effective. When you pull the mats out for cleaning, everything comes with them rather than hiding in crevices.
Cleaning and Maintenance: 3W Toyota Tacoma Floor Mats
This is where the 3W mats really shine. Cleaning is as simple as pulling them out and hitting them with a garden hose. Dirt, mud, and grime wash away immediately without scrubbing or special cleaners.
Do they show dirt when they get stepped on? Absolutely. But everything is temporary so far – while it’s obvious when you’ve stepped on them, they clean up easily. I prefer a mat that’s easy to clean over one that sucks to clean, even if it shows dirt more readily.
After two weeks of use, including some pretty messy conditions, the mats look essentially new after a simple rinse. That’s exactly what you want from protective floor mats.
Durability: 3W Toyota Tacoma Floor Mats
While two weeks isn’t enough time to make definitive long-term durability claims, the mats have held up well to daily use through temperature swings from cold mornings to hot afternoons. No signs of cracking, tearing, or excessive wear so far. The material feels substantial enough to handle long-term use, and 3W’s lifetime warranty (for natural wear and tear) suggests they’re confident in the product’s longevity.
Comparison to Alternatives: 3W Toyota Tacoma Floor Mats
Having only used stock carpet-style mats previously, I can’t make direct comparisons to other premium all-weather options. What I can say is that these represent a significant upgrade over factory carpet in every meaningful way – protection, cleaning ease, durability, and even appearance.
The transition from carpet to all-weather protection is one of those upgrades you don’t fully appreciate until you experience it. There’s no going back to worrying about spills, mud, or wet boots once you have proper protection in place.
Environmental Considerations: 3W Toyota Tacoma Floor Mats
3W makes significant claims about the environmental friendliness of their Thorex™ material – 100% recyclable, contains at least 50% recycled content, and certified to Global Recycled Standard (GRS). While I can’t independently verify all these claims, it’s encouraging to see a company prioritizing sustainability in their manufacturing process. For environmentally conscious consumers, this could be a deciding factor when choosing between similar products.
Final Thoughts: 3W Toyota Tacoma Floor Mats
The 3W Toyota Tacoma floor mats deliver on their core promises: custom fit, excellent protection, and easy maintenance. After two weeks of real-world use, I’m impressed with both the quality and performance. The custom 3D-scanned fit really makes a difference compared to generic alternatives, and the Thorex™ material feels premium without any of the typical odor issues you get with rubber mats. The protection and cleaning performance are exactly what you’d want from a quality all-weather mat.
Would I recommend them to other Tacoma owners? Absolutely. These mats represent a solid investment in protecting your truck’s interior while making maintenance significantly easier. The only minor criticism I have is the passenger-side installation quirk with the plastic circles, but that’s a one-time inconvenience rather than an ongoing issue. Even more so it was optional. I did not have to swap those pieces but I wanted to.
For Tacoma owners looking to upgrade from factory carpet or replace worn all-weather mats, the 3W mats deserve serious consideration. They deliver premium performance at a fair price point, backed by a lifetime warranty and a company that clearly cares about product quality.
In closing, I want to say thank you to 3W for allowing AllOutdoor and myself the opportunity to try out their Toyota Tacoma floor mats. That is greatly appreciated. Also, we would like to know what all of you guys and gals think. Do you prefer all-weather mats or carpet in your truck? Have you tried 3W products before? Let us know all of your thoughts in the Comments below! We always appreciate your feedback.